Zerodha YouTube Channel Stats
Zerodha (@zerodhaonline) is a YouTube channel from India created on February 13, 2014. As of October 2026, the channel has 768K subscribers, 34.07M total views and 865 videos. Zerodha uploads about 3.6 videos per week, and its videos average 38.2K views with a 1.97% engagement rate.
Zerodha started in 2010 with a simple idea: broking in India was too expensive and complicated. We introduced flat-fee pricing and built our own trading platforms, helping make discount broking the norm across the industry.
Today, we're one of India's largest brokerages, with over 1.8 crore customers. We've built Kite for trading and investing, Console for reporting, Coin for direct mutual funds, and Varsity for learning about the markets.
Through Rainmatter, we back startups in fintech, health, climate, and deep tech, while Rainmatter Foundation supports work on climate and the environment.
We've never advertised or had a sales team. Most of our growth has come through word of mouth, which is also how this channel wo
Zerodha Channel Stats & Performance Metrics
- Engagement rate
- 1.97%Likes and comments per view
- Upload frequency
- 3.6 / weekLong-form, last 12 months
- Channel age
- 12 yearsSince February 13, 2014
- Views to subscribers
- 5%Avg video views / subscribers
Zerodha Views & Upload Growth
Views earned by videos, grouped by the time they were published. Based on 322 long-form videos published since Oct 2023.
Each bar counts the total views of every video uploaded in that period, so older bars keep growing as those videos keep earning views. Channels that upload many videos a day show a shorter history here.
Best Videos by Zerodha
The most watched, most liked and newest long-form uploads. Shorts are not included.
Most Viewed Videos on Zerodha
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1
858.5Kviews
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2
608Kviews
-
3
559.8Kviews
-
4
433.5Kviews
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5
348.3Kviews
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6
286.1Kviews
-
7
281.6Kviews
-
8
248.6Kviews
-
9
239.8Kviews
-
10
221.4Kviews
Most Liked Videos on Zerodha
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1
19.5Klikes
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2
10.6Klikes
-
3
8.8Klikes
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4
8.5Klikes
-
5
8.3Klikes
-
6
7.2Klikes
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7
5.8Klikes
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8
4.7Klikes
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9
4.5Klikes
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10
3.6Klikes
Latest Videos Uploaded by Zerodha
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1
12.1Kviews
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2
8.2Kviews
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3
11.2Kviews
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4
14.2Kviews
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5
3.4Kviews
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6
20Kviews
-
7
17.7Kviews
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8
17.1Kviews
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9
12.5Kviews
-
10
13.4Kviews
All Zerodha Videos
Search and sort every long-form video we analysed for Zerodha.
| Video | Views |
|---|---|
| 12.1K | |
| 8.2K | |
| 11.2K | |
| 14.2K | |
| 3.4K | |
| 20K | |
| 17.7K | |
| 17.1K | |
| 12.5K | |
| 13.4K |
Zerodha Upload Schedule & Content Insights
Uploads on Saturday earn the highest average views. Videos in the over 40 min range perform best. Times are in UTC.
Upload day of week
Number of uploads and average views per video. Most videos go live around 4 PM UTC.
Video length
Average views by video length. Average runtime is 14:35.
Title patterns
How Zerodha writes video titles.
Performance by year
Uploads and views by publish year.
| Year | Uploads | Total views | Avg views |
|---|---|---|---|
| 2026 | 172 | 2.21M | 12.8K |
| 2025 | 77 | 6.08M | 79K |
| 2024 | 60 | 3.41M | 56.9K |
| 2023 | 13 | 591.7K | 45.5K |
Most used video tags
Tags Zerodha uses most often across its videos.
Channel keywords & topics
Keywords set in the channel settings and the topics YouTube assigns.
Popular playlists
Public playlists on the channel, by number of videos.
- Daily Nifty & Bank Nifty Futures & Options analysis by Sensibull934 videos
- Zerodha products/features (English)133 videos
- IPO listings104 videos
- Zerodha Educate104 videos
- Mutual Fund Distribution - Video Course97 videos
- Zerodha product/features (Hindi)45 videos
- Streak हिन्दी31 videos
- Mutual Funds31 videos
About Zerodha YouTube Channel
- Zerodha is the official YouTube channel of Zerodha, India’s large discount brokerage and financial-services brand.
- The channel is run by Zerodha’s company team, and its public-facing content is tied to the firm’s product, education, and company communications.
- The channel focuses on product updates, tutorials, company announcements, market explainers, and conversations with people working at Zerodha.
- Zerodha was founded in 2010 by Nithin Kamath and Nikhil Kamath, and the brand has grown into one of India’s best-known retail brokerages.
- The channel also reflects Zerodha’s broader brand identity: practical, education-first, and built around transparent communication rather than traditional advertising.
How Zerodha Grew: Story and Strategy
- Zerodha began in 2010 as a discount broking business designed to simplify and lower the cost of trading in India.
- The founders built the company around a flat-fee model and a technology-first approach, which helped it stand out in a crowded brokerage market.
- The brand’s growth was fueled largely by word of mouth, matching the company’s no-sales, no-heavy-advertising philosophy.
- Educational content and product explainers became a major asset for the YouTube channel, helping users understand markets and Zerodha tools.
- Market-focused videos, especially practical how-to guides and explainers, gave the channel search-friendly topics with strong utility.
- Anniversary AMAs and company update videos created spikes in interest by turning leadership and culture into shareable content.
- Recent content shows a steady publishing rhythm with recurring market outlook videos and product or company update formats.
Why Zerodha's Top Videos Went Viral
- "This simple act of kindness can cost you your entire savings" worked because it used a high-stakes, emotional hook while addressing financial risk in a way that felt urgent and shareable.
- "AMA with Nithin Kamath, Nikhil Kamath, Kailash, Venu, and Karthik | 14th Anniversary of Zerodha" succeeded by turning leadership transparency into an event people wanted to watch for both company insight and founder visibility.
- "How to connect your Zerodha account to AI assistants | Kite MCP" resonated because it combined a practical tutorial with a timely technology trend, making the video useful and newsworthy.
- The top-performing videos mix curiosity, utility, and brand credibility, which suits a channel about finance and product education.
- Zerodha’s strongest videos often solve a specific problem or explain a timely topic, which helps them earn both search traffic and long-term views.
Zerodha's Content Strategy
- The channel uses a strong mix of tutorials, product demos, explainers, AMAs, culture videos, and market outlook uploads.
- Titles are usually direct and keyword-rich, often centered on a question, a how-to, or a time-sensitive market theme.
- Thumbnails and titles tend to promise immediate value, such as learning a feature, understanding a market move, or hearing a founder answer questions.
- Recurring series like stock market outlook videos create habit viewing and support frequent posting.
- The channel posts consistently, with a rhythm of multiple uploads per week and a balance between evergreen education and timely commentary.
- Brand storytelling is woven into practical content, so viewers learn about Zerodha while also learning about markets and product use.
Who Watches Zerodha
- Retail investors and traders who use Zerodha or are considering opening an account.
- Indian market learners who want practical explainers rather than highly technical finance jargon.
- Existing customers looking for product updates, platform tutorials, and account-related guidance.
- Finance-curious viewers who follow market outlooks, company culture stories, and founder discussions.
- People interested in Zerodha’s startup story, bootstrapped growth, and no-advertising brand identity.
Zerodha Timeline: Key Milestones
The moments that shaped the channel.
- 2010Zerodha was founded by Nithin Kamath and Nikhil Kamath in Bengaluru as a discount brokerage.
- 2010Zerodha launched with a flat-fee brokerage model that challenged traditional percentage-based pricing.
- 2014The official Zerodha YouTube channel was created.
- 2010Zerodha began building its own technology stack, including trading and investing products later branded as Kite, Console, and Coin.
- 2010The company’s brand grew primarily through word of mouth rather than advertising.
- 2020Zerodha’s bootstrapped growth story gained wider mainstream attention as the firm became one of India’s most recognized brokers.
- 2024The channel highlighted advanced product content such as AI assistant connectivity and company culture explainers.
- 2026The channel maintained frequent market outlook uploads and monthly product update content.
Zerodha Strengths & Growth Opportunities
Strengths
- Strong brand trust built from Zerodha’s reputation in Indian broking.
- High utility content that solves real user problems and supports search discovery.
- Consistent publishing cadence with repeatable content formats.
- Clear founder and company personality that makes the channel feel authoritative and human.
Opportunities
- Expand more beginner-friendly playlists that explain investing, trading, and platform features step by step.
- Build more short-form content from long tutorials, AMAs, and market outlooks.
- Create more multilingual or regional-language content to broaden reach across India.
- Develop tighter content series around AI tools, product walkthroughs, and market education to improve retention.
Brand Collaboration Potential of Zerodha
- The channel is a strong fit for fintech, productivity, and educational brands because its audience already expects practical, trust-based content.
- Collaborations could work well when integrated into tutorials, explainers, or market education rather than pure advertising.
- Brands in technology, data, security, learning, and personal finance could align with Zerodha’s utility-first style.
- Sponsored explainers, co-created webinars, and tool integrations would feel natural on a channel with a product and education focus.
- The brand’s credibility makes it attractive for partnerships that need authority and a serious audience.
YouTube Channels Similar to Zerodha
Creators with comparable formats and audiences.
Frequently Asked Questions About Zerodha
How many subscribers does Zerodha have?
As of October 2026, Zerodha has 768,000 subscribers on YouTube (768K). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.
How many views does Zerodha have in total?
Zerodha has received 34,070,749 total views (34.07M) across 865 public videos. That works out to roughly 39.4K lifetime views per upload, including Shorts.
How many videos has Zerodha uploaded?
Zerodha has uploaded 865 public videos. We analysed the latest 600 uploads: 322 were long-form videos and 278 were Shorts, which are excluded from the averages on this page.
When was Zerodha created on YouTube?
The Zerodha YouTube channel was created on February 13, 2014, so it is 12 years and 8 months old.
Where is Zerodha based?
Zerodha lists India as its country on YouTube.
What is the average number of views per video for Zerodha?
Videos on Zerodha average 38,177 views (38.2K), with a median of 10.6K views per video. The average is 5% of the subscriber count, which shows how much of the audience watches each upload.
What is the engagement rate of Zerodha?
Zerodha has an engagement rate of 1.97%, calculated by YTGrowAI as (likes + comments) divided by views across 322 long-form videos. This is our own calculation from public data and not an official YouTube statistic.
How often does Zerodha upload new videos?
Over the last 12 months Zerodha has published 187 long-form videos, which is 3.6 videos per week. Most uploads go live on Wednesday, and Saturday uploads have earned the highest average views.
What is the most viewed video on Zerodha?
The most viewed video on Zerodha is "This simple act of kindness can cost you your entire savings" with 858,478 views, published on Jan 14, 2025.
What is the latest video from Zerodha?
The most recent long-form upload we found is "NIFTY & BANK NIFTY Analysis for Tomorrow | Stock Market Outlook | 08 October 2026, Thursday", published on Oct 7, 2026, which has 12,064 views so far.
Is Zerodha growing or declining?
Zerodha currently shows a "stable" pattern. Its 10 newest settled videos average +2% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.
What video length works best for Zerodha?
Zerodha videos in the over 40 min range earn the highest average views. The channel's average long-form video runs about 15 minutes.
Who runs the Zerodha YouTube channel?
The Zerodha YouTube channel is run by the company behind Zerodha, India’s well-known discount brokerage brand. Its public content reflects Zerodha’s product, education, and company communication strategy rather than a personal creator channel. The channel regularly publishes tutorials, product updates, market outlooks, and company announcements. Because Zerodha is a business-focused brand, the channel acts as an official extension of the company’s voice, helping viewers learn how the platform works and how the brand thinks about markets, technology, and customer education.
What is the real name behind Zerodha?
Zerodha is a company name, not a creator alias. The brand was founded by Nithin Kamath and Nikhil Kamath, with Nithin Kamath widely identified as the public face and chief executive associated with Zerodha. The Zerodha YouTube channel is an official company channel, so it is tied to the organization rather than a single individual creator. Viewers searching for the real name usually mean the founders, especially Nithin Kamath, who is closely associated with Zerodha’s origin story and public communication.
When was Zerodha founded?
Zerodha was founded in 2010. The company started operations in August 2010 with the goal of simplifying and lowering the cost of trading in India. Zerodha’s origin story is closely tied to its flat-fee brokerage model and its technology-first approach. The Zerodha YouTube channel came later, launching in 2014, and now serves as an official platform for product education, market commentary, and company updates. The channel’s content reflects the same practical and customer-focused mindset that helped Zerodha grow.
How did Zerodha become famous?
Zerodha became famous by disrupting India’s brokerage market with a flat-fee model and a strong technology-led approach. Instead of relying on heavy advertising, Zerodha grew largely through word of mouth and customer trust. The company also built useful products such as Kite, Console, Coin, and Varsity, which strengthened its brand. On YouTube, Zerodha became more visible by posting educational videos, market explainers, and founder AMAs. The combination of a clear business story and useful content helped Zerodha stand out.
What is Zerodha's biggest video?
One of the biggest videos on Zerodha’s YouTube channel is "This simple act of kindness can cost you your entire savings," which has the highest view count among the listed top videos. Other major performers include anniversary AMAs with the founders and a tutorial on connecting a Zerodha account to AI assistants. The channel’s biggest videos usually work because they combine a strong hook with financial relevance, clear usefulness, or founder-led credibility. That formula suits Zerodha’s audience very well.
Has Zerodha had any controversies?
Zerodha has occasionally been discussed in the context of industry debates around brokerage practices, market risk, scams impersonating the brand, and the challenges of serving a very large retail investing audience. The channel’s own popular videos include warnings about fake Zerodha investment scams, showing that fraud awareness is a real topic for the brand. Zerodha is also known for a strong public stance on transparency and a no-sales culture. The YouTube channel often reinforces that image through informative rather than promotional content.
What are channels similar to Zerodha?
Channels similar to Zerodha usually include brokerage brands and finance education creators that focus on investing, trading, and product tutorials. Good comparisons include Groww, Upstox, Angel One, CA Rachana Ranade, and Pranjal Kamra. Zerodha stands out because it mixes company updates, founder AMAs, product walkthroughs, and market outlooks. That combination makes the channel feel both educational and official, which is different from purely personal finance creator channels.
How often does Zerodha upload videos?
Zerodha uploads frequently, with the channel data showing an average of about 3.6 videos per week. Recent uploads include recurring market outlook videos, monthly updates, and instructional content. This steady cadence helps Zerodha stay visible in search and keeps the channel useful for both existing customers and general market watchers. The posting pattern suggests a content strategy built around consistency, timeliness, and practical viewer needs rather than occasional viral-only uploads.
What videos should I watch first on Zerodha?
A good starting point on Zerodha is the channel’s practical and high-value content, especially tutorials, product explainers, and founder AMAs. Useful first watches include videos about opening a demat account, applying for IPOs, placing GTT orders, and understanding the latest company updates. The most viewed videos are also a strong entry point because they show what Zerodha does best: simple explainers, timely finance topics, and transparent communication. Watching those gives a clear picture of Zerodha’s audience and style.
Explore More YouTube Channel Stats
Compare Zerodha with other channels we track.
Statistics come from the public YouTube Data API. Engagement rate, averages and trend labels are independent calculations calculated by YTGrowAI and are not official YouTube metrics. Shorts are excluded from averages. Background information is AI-assisted and based on public sources, so verify important facts before relying on them.
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