Sasha Yanshin YouTube Channel Stats
Sasha Yanshin (@sashayanshin) is a YouTube channel from United Kingdom created on March 18, 2020. As of October 2026, the channel has 214K subscribers, 25.66M total views and 558 videos. Sasha Yanshin uploads about 9 videos per year, and its videos average 46K views with a 5.46% engagement rate.
I have spent my whole career working in banks and the financial services industry and I have designed, built and launched credit cards, current accounts, loans, mortgages and other financial services products for many of the leading companies in the UK and around the world including Mastercard, HSBC, Capital One, Bank of America and Barclays as well as many challenger banks and fintech startups.
I now want to use the experience I have built up and my in-depth knowledge of exactly how the financial services industry works to give you the best advice that is based on facts and the many small things that can make a big difference to how you manage your money.
Sasha Yanshin Channel Stats & Performance Metrics
- Engagement rate
- 5.46%Likes and comments per view
- Upload frequency
- 9 / yearLong-form, last 12 months
- Channel age
- 6 yearsSince March 18, 2020
- Views to subscribers
- 22%Avg video views / subscribers
Sasha Yanshin Views & Upload Growth
Views earned by videos, grouped by the time they were published. Based on 557 long-form videos published since Mar 2020.
Each bar counts the total views of every video uploaded in that period, so older bars keep growing as those videos keep earning views. Channels that upload many videos a day show a shorter history here.
Best Videos by Sasha Yanshin
The most watched, most liked and newest long-form uploads. Shorts are not included.
Most Viewed Videos on Sasha Yanshin
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1
877.6Kviews
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2
548.3Kviews
-
3
539.5Kviews
-
4
482.8Kviews
-
5
411.1Kviews
-
6
350.3Kviews
-
7
335.8Kviews
-
8
328.9Kviews
-
9
284.6Kviews
-
10
255.5Kviews
Most Liked Videos on Sasha Yanshin
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1
39.5Klikes
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2
33.9Klikes
-
3
22.1Klikes
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4
20.9Klikes
-
5
15.1Klikes
-
6
13.8Klikes
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7
12.8Klikes
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8
10.7Klikes
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9
10.4Klikes
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10
9.6Klikes
Latest Videos Uploaded by Sasha Yanshin
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1
284.6Kviews
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2
548.3Kviews
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3
151.3Kviews
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4
125.4Kviews
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5
95.2Kviews
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6
328.9Kviews
-
7
350.3Kviews
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8
160.7Kviews
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9
877.6Kviews
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10
194.5Kviews
All Sasha Yanshin Videos
Search and sort every long-form video we analysed for Sasha Yanshin.
| Video | Views |
|---|---|
| 284.6K | |
| 548.3K | |
| 151.3K | |
| 125.4K | |
| 95.2K | |
| 328.9K | |
| 350.3K | |
| 160.7K | |
| 877.6K | |
| 194.5K |
Sasha Yanshin Upload Schedule & Content Insights
Uploads on Sunday earn the highest average views. Videos in the 20 to 40 min range perform best. Times are in UTC.
Upload day of week
Number of uploads and average views per video. Most videos go live around 5 PM UTC.
Video length
Average views by video length. Average runtime is 13:53.
Title patterns
How Sasha Yanshin writes video titles.
Performance by year
Uploads and views by publish year.
| Year | Uploads | Total views | Avg views |
|---|---|---|---|
| 2026 | 6 | 1.53M | 255.6K |
| 2025 | 28 | 3.23M | 115.4K |
| 2024 | 55 | 5.17M | 94.1K |
| 2023 | 99 | 6.63M | 66.9K |
| 2022 | 149 | 4.32M | 29K |
| 2021 | 156 | 3.47M | 22.2K |
| 2020 | 64 | 1.28M | 20.1K |
Most used video tags
Tags Sasha Yanshin uses most often across its videos.
Channel keywords & topics
Keywords set in the channel settings and the topics YouTube assigns.
Popular playlists
Public playlists on the channel, by number of videos.
- The Economy153 videos
- Smart Investing62 videos
- Stock Analysis37 videos
- Investing 10131 videos
- Credit Cards for Beginners20 videos
- Credit Card Tips & Tricks19 videos
- Financial Product Reviews16 videos
- Managing Your Money13 videos
About Sasha Yanshin YouTube Channel
- Sasha Yanshin is a UK-based finance and investing creator who focuses on personal finance, financial products, and making money online.
- He says he spent years in banking and financial services before becoming a YouTuber, which shapes the channel’s practical, industry-insider style.
- Publicly reported profiles say he studied mathematics at Oxford and later worked across banks, fintech, and strategy roles before launching his own businesses.
- The channel began in March 2020 and has grown into a large finance audience around macroeconomics, stocks, banking, and consumer finance.
- Sasha Yanshin also runs other businesses, including consulting and media ventures, alongside his YouTube work.
How Sasha Yanshin Grew: Story and Strategy
- Sasha Yanshin launched his YouTube channel in March 2020 after a long career in banking, strategy, and financial services.
- His background in product design for cards, loans, mortgages, and banking systems helped him stand out from typical finance commentators.
- The channel grew by turning complex financial and macro topics into sharp, opinionated videos with strong headlines and simple explanations.
- Viral growth appears to have been driven by timely reactions to markets, inflation, AI stocks, and UK housing/mortgage issues.
- The most successful videos use conflict-driven framing, making abstract topics feel urgent and easy to click.
- He appears to post consistently but not daily, using a measured cadence that favors commentary over volume.
- Sasha Yanshin has also expanded beyond the main channel through related online businesses and a second UK-focused channel.
Why Sasha Yanshin's Top Videos Went Viral
- Big Tech Is Faking Revenue worked because it combines a strong accusation with a huge, familiar topic, making it instantly clickable for finance and tech audiences.
- The AI Bank Run Has Started succeeded by using crisis language around AI, banks, and contagion, which creates urgency and curiosity.
- The UK Mortgage Apocalypse Just Started tapped directly into a painful, widely discussed UK concern, so the title feels personally relevant to homeowners and renters.
- These titles all use high-emotion framing, clear stakes, and broad public themes rather than niche jargon.
- Sasha Yanshin’s style benefits from presenting complex financial arguments as bold claims that invite viewers to test or challenge the thesis.
Sasha Yanshin's Content Strategy
- Sasha Yanshin uses commentary-led long-form videos built around macroeconomics, banking, AI, inflation, and stock-market narratives.
- The channel’s titles are provocative and thesis-driven, often implying that mainstream explanations are wrong or incomplete.
- Thumbnails likely reinforce the same conflict structure, helping the channel win clicks from viewers already worried about markets or money.
- The posting rhythm is steady but selective, with roughly nine uploads per year rather than a high-volume daily strategy.
- Series-like themes appear around AI, big tech, inflation, and UK housing, which helps build repeat viewing from recurring audience interests.
- The channel seems to prioritize topical relevance and strong opinions over evergreen tutorials or polished production.
Who Watches Sasha Yanshin
- Viewers interested in personal finance, investing, and money management.
- UK audiences looking for explanations of mortgages, inflation, housing, and banking.
- People who follow AI, big tech, and market bubbles through a finance lens.
- Viewers who prefer direct, contrarian commentary over neutral business reporting.
- Older or more financially engaged audiences who want practical context from someone with banking experience.
Sasha Yanshin Timeline: Key Milestones
The moments that shaped the channel.
- 2007Graduated from Oxford with a mathematics degree.
- 2012Built experience in financial strategy and banking-related roles, helping establish his industry background.
- 2014Founded Strategy Desk, a consulting business advising banks and financial companies.
- 2020Started the Sasha Yanshin YouTube channel.
- 2020Positioned the channel around money, finance, and financial product analysis.
- 2022Became known for commentary on growth stocks, inflation, and market narratives.
- 2023Expanded his media footprint through Uncle Bob Media according to public professional profiles.
- 2024Reached a large audience with finance and macro commentary content focused on the UK and global markets.
- 2025Public interviews described him as running both a main channel and a UK-focused channel.
- 2026The channel surpassed 214,000 subscribers and continued publishing high-performing commentary videos.
Sasha Yanshin Strengths & Growth Opportunities
Strengths
- Strong real-world credibility from banking, consulting, and financial product experience.
- Clear, memorable packaging that makes complex finance topics easy to click.
- Consistent alignment between the creator’s background and the channel’s subject matter.
- Ability to turn timely market news into opinionated, discussion-worthy videos.
Opportunities
- Build more repeatable series around UK housing, inflation, and retirement planning.
- Add more beginner-friendly explainers to broaden beyond finance-savvy viewers.
- Package videos into clearer playlists for AI, stocks, banking, and macro topics.
- Increase collaboration with economists, investors, and journalists to widen reach and trust.
Brand Collaboration Potential of Sasha Yanshin
- Financial brands could use Sasha Yanshin for product education because his audience already cares about money and banking.
- Fintech and investing platforms fit well with his credibility and audience intent.
- He could support campaign-style integrations around budgeting, current accounts, brokerage tools, or mortgage education.
- Brands would benefit most from sponsor segments that feel analytical rather than salesy.
- His audience overlap makes him suitable for trust-based partnerships where product explanation matters more than flashy promotion.
YouTube Channels Similar to Sasha Yanshin
Creators with comparable formats and audiences.
Frequently Asked Questions About Sasha Yanshin
How many subscribers does Sasha Yanshin have?
As of October 2026, Sasha Yanshin has 214,000 subscribers on YouTube (214K). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.
How many views does Sasha Yanshin have in total?
Sasha Yanshin has received 25,660,556 total views (25.66M) across 558 public videos. That works out to roughly 46K lifetime views per upload, including Shorts.
How many videos has Sasha Yanshin uploaded?
Sasha Yanshin has uploaded 558 public videos. We analysed the latest 558 uploads: 557 were long-form videos and 1 were Shorts, which are excluded from the averages on this page.
When was Sasha Yanshin created on YouTube?
The Sasha Yanshin YouTube channel was created on March 18, 2020, so it is 6 years and 7 months old.
Where is Sasha Yanshin based?
Sasha Yanshin lists United Kingdom as its country on YouTube.
What is the average number of views per video for Sasha Yanshin?
Videos on Sasha Yanshin average 46,034 views (46K), with a median of 27.4K views per video. The average is 22% of the subscriber count, which shows how much of the audience watches each upload.
What is the engagement rate of Sasha Yanshin?
Sasha Yanshin has an engagement rate of 5.46%, calculated by YTGrowAI as (likes + comments) divided by views across 557 long-form videos. This is our own calculation from public data and not an official YouTube statistic.
How often does Sasha Yanshin upload new videos?
Over the last 12 months Sasha Yanshin has published 9 long-form videos, which is 9 videos per year. Most uploads go live on Monday, and Sunday uploads have earned the highest average views.
What is the most viewed video on Sasha Yanshin?
The most viewed video on Sasha Yanshin is "Big Tech Is Faking Revenue" with 877,553 views, published on Oct 11, 2025.
What is the latest video from Sasha Yanshin?
The most recent long-form upload we found is "Anthropic's $2 Trillion IPO Is A Joke", published on Oct 4, 2026, which has 284,622 views so far.
Is Sasha Yanshin growing or declining?
Sasha Yanshin currently shows a "strong surge" pattern. Its 10 newest settled videos average +339% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.
What video length works best for Sasha Yanshin?
Sasha Yanshin videos in the 20 to 40 min range earn the highest average views. The channel's average long-form video runs about 14 minutes.
What is Sasha Yanshin’s real name?
Sasha Yanshin is the public name used by the creator on YouTube, his website, and professional profiles. Publicly available sources identify Sasha Yanshin with that name rather than providing a different legal or birth name. He presents himself online as Sasha Yanshin across his channel, website, LinkedIn presence, and other public accounts. No reliable public source in the gathered information gives a separate real name, so Sasha Yanshin is the only verified name to use.
How old is Sasha Yanshin?
Sasha Yanshin has discussed being 38 in a publicly reported interview published in 2024, which suggests he was born around 1986. That said, Sasha Yanshin has not consistently published a full birth date in the information gathered here. The safest public description is that Sasha Yanshin is an adult creator in his late 30s. Because exact age can change over time, the verified fact is the reported age reference rather than a fixed birthday.
When did Sasha Yanshin start YouTube?
Sasha Yanshin started his YouTube channel in March 2020. Public channel statistics and his own website both place Sasha Yanshin’s launch in 2020, during a period when finance commentary on YouTube was growing quickly. Since then, Sasha Yanshin has built a large audience around personal finance, macroeconomics, and market analysis. The channel’s growth suggests that the early start in 2020 gave Sasha Yanshin time to ride major themes like inflation, housing, AI, and big tech.
How did Sasha Yanshin get famous?
Sasha Yanshin became known by combining a banking and consulting background with punchy, timely finance commentary on YouTube. Rather than making generic personal finance videos, Sasha Yanshin focused on controversial or high-interest subjects like big tech, inflation, mortgages, and AI stocks. That approach helped Sasha Yanshin stand out because the videos feel urgent, specific, and tied to current events. Public interviews also positioned Sasha Yanshin as someone who cuts through spin and explains financial stories in plain language.
Where does Sasha Yanshin live?
Public profiles place Sasha Yanshin in the United Kingdom, and one reported interview says he lives in Kent. Sasha Yanshin’s LinkedIn profile also lists Greater London, England, while other public references describe him as UK-based. The available information supports saying that Sasha Yanshin is based in the UK, with London and Kent both appearing in public reporting. Because locations can change, Sasha Yanshin’s exact home address is not public and should not be guessed.
Has Sasha Yanshin had controversies?
No major substantiated controversy is clearly established in the information gathered for Sasha Yanshin, but the channel does use very strong, attention-grabbing titles. Sasha Yanshin often frames videos around claims like companies lying, markets failing, or systems breaking, which can spark disagreement. That style can make Sasha Yanshin seem provocative even when the content is an argument rather than a scandal report. Publicly available sources here do not show a confirmed scandal or formal controversy attached to Sasha Yanshin.
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Statistics come from the public YouTube Data API. Engagement rate, averages and trend labels are independent calculations calculated by YTGrowAI and are not official YouTube metrics. Shorts are excluded from averages. Background information is AI-assisted and based on public sources, so verify important facts before relying on them.
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