Doug DeMuro YouTube Channel Stats

As of October 2026, Doug DeMuro has 5,100,000 subscribers on YouTube (5.1M). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.

Doug DeMuro has received 2,508,684,782 total views (2.51B) across 2,677 public videos. That works out to roughly 937.1K lifetime views per upload, including Shorts.

Doug DeMuro has uploaded 2,677 public videos. We analysed the latest 600 uploads: 230 were long-form videos and 370 were Shorts, which are excluded from the averages on this page.

The Doug DeMuro YouTube channel was created on September 11, 2013, so it is 13 years and 1 month old.

Doug DeMuro lists United States as its country on YouTube.

Videos on Doug DeMuro average 363,383 views (363.4K), with a median of 287.9K views per video. The average is 7.1% of the subscriber count, which shows how much of the audience watches each upload.

Doug DeMuro has an engagement rate of 2.89%, calculated by YTGrowAI as (likes + comments) divided by views across 230 long-form videos. This is our own calculation from public data and not an official YouTube statistic.

Over the last 12 months Doug DeMuro has published 200 long-form videos, which is 3.8 videos per week. Most uploads go live on Friday, and Tuesday uploads have earned the highest average views.

The most viewed video on Doug DeMuro is "The 2025 Cadillac Celestiq Is a $400,000 American Rolls-Royce" with 2,135,870 views, published on Dec 9, 2025.

The most recent long-form upload we found is "I'm Selling My Ford GT on Cars & Bids!", published on Oct 6, 2026, which has 412,338 views so far.

Doug DeMuro currently shows a "strong surge" pattern. Its 10 newest settled videos average +118% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.

Doug DeMuro videos in the 20 to 40 min range earn the highest average views. The channel's average long-form video runs about 41 minutes.

Doug DeMuro is the public name of Douglas Andrew DeMuro, an American automotive YouTuber, author, columnist, and entrepreneur. Doug DeMuro is best known for turning car reviews into highly watchable videos that explain the quirks, features, and real-world appeal of everything from ordinary SUVs to exotic supercars. He launched his YouTube channel in 2013 after working in automotive writing, and later expanded into business with Cars & Bids. Doug DeMuro has become one of the most recognizable names in modern car media.

Doug DeMuro’s real name is Douglas Andrew DeMuro. Doug DeMuro uses the shorter public name professionally across YouTube and his wider automotive brand. He is an American creator who built his reputation through detailed vehicle reviews and car culture commentary. Doug DeMuro’s full name appears in public biographical references, while his channel name remains the simplified version that viewers know best.

Doug DeMuro was born on May 22, 1988, which makes him 38 years old as of 2026. Doug DeMuro became widely known for automotive videos that break down cars in a clear, entertaining way, and his age has never been central to the brand itself. What matters most for Doug DeMuro’s audience is that he has spent more than a decade building a recognizable and consistent car-review style.

Doug DeMuro started his YouTube channel in 2013. That launch marked the beginning of the brand that later made Doug DeMuro one of the most recognized automotive creators on the platform. His early videos drew on his background in car writing and his interest in unusual details, and over time the channel expanded into a large library of reviews, owner stories, and automotive commentary. Doug DeMuro has kept the channel active for years with a steady upload pattern.

Doug DeMuro got famous by making car reviews that were more entertaining and more specific than traditional automotive journalism. Doug DeMuro built an audience by focusing on unusual features, honest reactions, and clear explanations that made even niche cars easy to enjoy. His background in automotive writing helped the credibility, but the channel’s personality-driven style created the breakout. Doug DeMuro became especially well known as his videos started covering luxury, sports, and collector cars that attracted broad interest.

Doug DeMuro’s biggest videos are the ones that combine a famous badge, a dramatic title, and a car that viewers immediately want to understand. Among the channel’s most viewed uploads, Doug DeMuro’s top performers include videos about the Cadillac Celestiq, the Cadillac Voyage concept, and the Rivian R2. The biggest video can change over time as views accumulate, but Doug DeMuro consistently does best when the car is rare, expensive, newly released, or historically unusual.

Doug DeMuro runs the channel himself as the on-camera host and public face of the brand. Doug DeMuro is also the creator behind the style, tone, and topic selection that define the channel’s identity. Over the years he has broadened his media presence through Cars & Bids and other car-related content, but the YouTube channel remains strongly associated with his personal voice. Doug DeMuro’s direct involvement is a big reason the channel feels consistent and recognizable.

Doug DeMuro is publicly associated with the United States, and public professional profiles have listed him in San Diego, California. Doug DeMuro’s exact day-to-day private residence is not something that should be treated as a confirmed public detail unless he has disclosed it himself. What is publicly clear is that Doug DeMuro is based in the US and built his brand from there while creating automotive content for a global audience.

Doug DeMuro has generally been better known for his automotive content and business ventures than for major public controversies. Doug DeMuro’s channel has mostly attracted attention for its success, its unusual car coverage, and his move into Cars & Bids. As with many large creators, some viewers debate specific takes or vehicle opinions, but Doug DeMuro is not widely defined by scandal in the public record. The brand’s image is primarily centered on car enthusiasm and consistency.

Channels often compared with Doug DeMuro include Throttle House, The Smoking Tire, Straight Pipes, Matt Farah, and Carwow. Doug DeMuro stands out because his style is especially focused on quirky features, usability, and a strong one-host identity, but these channels overlap in car reviews, enthusiast appeal, and broad vehicle coverage. If someone likes Doug DeMuro, they usually enjoy automotive channels that combine personality, practical information, and entertaining presentation.