Asset Yogi YouTube Channel Stats
Asset Yogi (@assetyogi) is a YouTube channel from India created on August 8, 2017. As of October 2026, the channel has 3.9M subscribers, 272.75M total views and 719 videos. Asset Yogi uploads about 2.6 videos per month, and its videos average 435.8K views with a 2.89% engagement rate.
Various subjects are taught in schools and colleges so that we can earn money. But unfortunately we are never taught the subject of "Money". We learn only after losing money. It doesn't have to be that way.
The objective of AssetYogi is to spread financial literacy in the language of common man. On this channel you will get the best in class knowledge and tools that were only available to corporates earlier.
Let's learn, earn and spread happiness.
Zerodha Broking Ltd.: SEBI Registration no.: INZ000031633 | Cirifort Enterprises Pvt. Ltd. | NSE AP reg. no.: AP2516002853
Asset Yogi Channel Stats & Performance Metrics
- Engagement rate
- 2.89%Likes and comments per view
- Upload frequency
- 2.6 / monthLong-form, last 12 months
- Channel age
- 9 yearsSince August 8, 2017
- Views to subscribers
- 11%Avg video views / subscribers
Asset Yogi Views & Upload Growth
Views earned by videos, grouped by the time they were published. Based on 521 long-form videos published since Jan 2018.
Each bar counts the total views of every video uploaded in that period, so older bars keep growing as those videos keep earning views. Channels that upload many videos a day show a shorter history here.
Best Videos by Asset Yogi
The most watched, most liked and newest long-form uploads. Shorts are not included.
Most Viewed Videos on Asset Yogi
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1
7.57Mviews
-
2
4.06Mviews
-
3
3.35Mviews
-
4
3.32Mviews
-
5
3.28Mviews
-
6
3.26Mviews
-
7
3.23Mviews
-
8
3.13Mviews
-
9
3.11Mviews
-
10
3.11Mviews
Most Liked Videos on Asset Yogi
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1
200.2Klikes
-
2
105.8Klikes
-
3
93.6Klikes
-
4
84.2Klikes
-
5
83.6Klikes
-
6
83.5Klikes
-
7
83.4Klikes
-
8
78.2Klikes
-
9
76.9Klikes
-
10
73.7Klikes
Latest Videos Uploaded by Asset Yogi
-
1
808.9Kviews
-
2
44.4Kviews
-
3
81.7Kviews
-
4
67.4Kviews
-
5
100.3Kviews
-
6
41.4Kviews
-
7
20.8Kviews
-
8
15.4Kviews
-
9
116.3Kviews
-
10
19.6Kviews
All Asset Yogi Videos
Search and sort every long-form video we analysed for Asset Yogi.
| Video | Views |
|---|---|
| 808.9K | |
| 44.4K | |
| 81.7K | |
| 67.4K | |
| 100.3K | |
| 41.4K | |
| 20.8K | |
| 15.4K | |
| 116.3K | |
| 19.6K |
Asset Yogi Upload Schedule & Content Insights
Uploads on Saturday earn the highest average views. Videos in the 20 to 40 min range perform best. Times are in UTC.
Upload day of week
Number of uploads and average views per video. Most videos go live around 1 PM UTC.
Video length
Average views by video length. Average runtime is 13:29.
Title patterns
How Asset Yogi writes video titles.
Performance by year
Uploads and views by publish year.
| Year | Uploads | Total views | Avg views |
|---|---|---|---|
| 2026 | 26 | 2.84M | 109.3K |
| 2025 | 22 | 3.89M | 176.8K |
| 2024 | 33 | 9.76M | 295.7K |
| 2023 | 19 | 10.84M | 570.8K |
| 2022 | 31 | 13.92M | 449.2K |
| 2021 | 56 | 17.37M | 310.1K |
| 2020 | 43 | 35.55M | 826.7K |
| 2019 | 63 | 50.6M | 803.1K |
Most used video tags
Tags Asset Yogi uses most often across its videos.
Channel keywords & topics
Keywords set in the channel settings and the topics YouTube assigns.
Popular playlists
Public playlists on the channel, by number of videos.
- Real Estate60 videos
- Master Investor Series50 videos
- Financial Ratios21 videos
- How to know the name of real land and property owner in Various states of India #AvoidPropertyFraud21 videos
- Income Tax19 videos
- Important real estate agreements, deeds and documents explained15 videos
- Section 80(c) Tax Saving Schemes12 videos
- How to calculate EMI of any loan and Home Loan How Tos12 videos
About Asset Yogi YouTube Channel
- Asset Yogi is an Indian finance education channel focused on simplifying money, investing, business, taxes, insurance, loans, mutual funds, and real estate for everyday viewers.
- The channel is run by Mukul Malik, who is publicly described as the founder of Asset Yogi.
- Asset Yogi is associated with Cirifort Enterprises Private Limited and is based in India, with public company records pointing to Delhi.
- The channel’s mission is financial literacy in common language, turning complex personal finance topics into practical explainers.
- Asset Yogi’s content mixes long-form tutorials, explainers, calculators, and market-oriented guides aimed at self-learners.
- The channel has grown into one of India’s major Hindi finance education brands, with a large library of evergreen videos and topical updates.
How Asset Yogi Grew: Story and Strategy
- Asset Yogi was launched in 2017 and built around the idea of making finance understandable in everyday language.
- Early content focused on practical money topics and real-estate-related education, helping the channel establish a niche in Indian finance explainers.
- The channel expanded into broader personal finance themes such as trading, taxes, loans, provident funds, mutual funds, and retirement planning.
- Several of Asset Yogi’s biggest videos are evergreen problem-solvers, which continue attracting views long after publication.
- The channel’s packaging relies on search-friendly titles, clear promises, and topics that match high-intent financial questions.
- Consistent publishing and broad topic coverage have helped Asset Yogi maintain steady output and sustained discovery through YouTube search.
- Mukul Malik has been publicly identified in interviews and media coverage as the creator behind the channel, strengthening brand recognition.
Why Asset Yogi's Top Videos Went Viral
- Zerodha Kite Trading Tutorial with Buy, Sell Process | Zerodha App कैसे Use करें?| Intraday, GTT worked because it solved a very specific beginner problem with a clear tutorial promise and app-based utility.
- Power of Compounding - पैसे का सबसे बड़ा राज़ succeeded because it addressed a universally relevant finance concept in simple Hindi and framed it as a powerful wealth-building idea.
- EPF (Employee Provident Fund) – Calculation, Withdrawal Rules, Interest Rate performed well because EPF is a high-search, high-need topic and the title promised practical answers on calculation and rules.
- Home Loan में Interest पे भारी बचत कैसे करें? – How to manage EMI, Tenure & Loan Prepayment? likely resonated because home-loan savings are a major concern for Indian households and the title directly promised cost reduction.
- The best-performing Asset Yogi videos combine search demand, practical usefulness, and simple explanations for topics viewers actively need to understand.
Asset Yogi's Content Strategy
- Asset Yogi uses evergreen finance explainers that answer common questions people search before making money decisions.
- Titles are highly keyword-driven and often combine English and Hindi so the videos remain searchable and accessible.
- Thumbnails and titles usually promise a concrete outcome, such as saving tax, reducing loan interest, or understanding an investing platform.
- The channel mixes foundational personal-finance education with topical updates on regulations, funds, IPOs, and market tools.
- Posting appears steady rather than bursty, with a reported upload rhythm of about 2.6 videos per month.
- The library is designed for repeat search traffic, which helps older videos keep accumulating views over time.
Who Watches Asset Yogi
- The audience is mainly Indian viewers looking for simple explanations of finance, investing, and money management.
- Many viewers are beginners who want to understand terms, rules, and processes before they invest or borrow.
- Asset Yogi also attracts salaried professionals, families, and first-time investors researching tax-saving, loans, EPF, and mutual funds.
- The channel appeals to Hindi-speaking users who prefer practical guidance over jargon-heavy finance content.
Asset Yogi Timeline: Key Milestones
The moments that shaped the channel.
- 2017Asset Yogi was launched as a finance education brand on YouTube.
- 2017The channel was incorporated under Cirifort Enterprises Private Limited, a Delhi-based company.
- 2018Asset Yogi began appearing in wider media coverage as a major Indian finance education channel.
- 2020The channel was publicly featured in creator and finance discussions as an established personal finance voice.
- 2021Asset Yogi’s official brand presence highlighted its mission of simplifying money and investing topics.
- 2022The channel had built a large catalog of evergreen explainers across savings, loans, taxes, and investing.
- 2023Asset Yogi continued expanding its finance library with practical tutorials and analysis videos.
- 2024The channel remained active with regular uploads and topical finance explainers.
- 2026Asset Yogi reached a large audience scale with millions of subscribers and hundreds of millions of total views.
Asset Yogi Strengths & Growth Opportunities
Strengths
- Clear niche in Hindi finance education.
- Strong evergreen search performance.
- Broad topic coverage across personal finance, investing, tax, and loans.
- High credibility from practical, explainer-first content.
Opportunities
- More short-form explainers could expand reach to mobile-first viewers.
- More series-based content could deepen loyalty around recurring finance themes.
- Deeper topical coverage on policy changes and new financial products could capture timely search interest.
- More visual comparisons and calculators could make complex topics even easier to share.
Brand Collaboration Potential of Asset Yogi
- Asset Yogi is a strong fit for fintech, investing platforms, banks, insurance providers, and tax-filing products.
- Brands can use the channel for educational integrations that explain a product category rather than pushing a hard sell.
- Finance brands benefit from Asset Yogi’s high-intent audience, which is often actively researching decisions.
- Long-form tutorials and topical explainers give brands room for context-rich sponsored segments.
- Partnerships should stay utility-focused and educational to match the channel’s trust-based positioning.
YouTube Channels Similar to Asset Yogi
Creators with comparable formats and audiences.
Frequently Asked Questions About Asset Yogi
How many subscribers does Asset Yogi have?
As of October 2026, Asset Yogi has 3,900,000 subscribers on YouTube (3.9M). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.
How many views does Asset Yogi have in total?
Asset Yogi has received 272,754,674 total views (272.75M) across 719 public videos. That works out to roughly 379.4K lifetime views per upload, including Shorts.
How many videos has Asset Yogi uploaded?
Asset Yogi has uploaded 719 public videos. We analysed the latest 600 uploads: 521 were long-form videos and 79 were Shorts, which are excluded from the averages on this page.
When was Asset Yogi created on YouTube?
The Asset Yogi YouTube channel was created on August 8, 2017, so it is 9 years and 2 months old.
Where is Asset Yogi based?
Asset Yogi lists India as its country on YouTube.
What is the average number of views per video for Asset Yogi?
Videos on Asset Yogi average 435,789 views (435.8K), with a median of 205.9K views per video. The average is 11% of the subscriber count, which shows how much of the audience watches each upload.
What is the engagement rate of Asset Yogi?
Asset Yogi has an engagement rate of 2.89%, calculated by YTGrowAI as (likes + comments) divided by views across 521 long-form videos. This is our own calculation from public data and not an official YouTube statistic.
How often does Asset Yogi upload new videos?
Over the last 12 months Asset Yogi has published 31 long-form videos, which is 2.6 videos per month. Most uploads go live on Friday, and Saturday uploads have earned the highest average views.
What is the most viewed video on Asset Yogi?
The most viewed video on Asset Yogi is "Zerodha Kite Trading Tutorial with Buy, Sell Process | Zerodha App कैसे Use करें?| Intraday, GTT" with 7,566,167 views, published on Feb 15, 2020.
What is the latest video from Asset Yogi?
The most recent long-form upload we found is "The Only 2 Post Office Investment Schemes You Need – High Monthly Income Schemes", published on Oct 1, 2026, which has 808,866 views so far.
Is Asset Yogi growing or declining?
Asset Yogi currently shows a "downtrend" pattern. Its 10 newest settled videos average -25% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.
What video length works best for Asset Yogi?
Asset Yogi videos in the 20 to 40 min range earn the highest average views. The channel's average long-form video runs about 13 minutes.
What is the real name behind Asset Yogi?
The real name publicly linked to Asset Yogi is Mukul Malik. Asset Yogi is the public creator brand, while Mukul Malik is the person identified as the founder in several public references. The channel uses Mukul Malik’s expertise and presentation style to explain financial topics in simple language. Asset Yogi’s identity is closely tied to his role as a finance educator, and the brand has become widely recognized in India for making personal finance easier to understand.
How old is the Asset Yogi creator?
Asset Yogi’s creator is publicly identified as Mukul Malik, but his exact age is not confirmed in the YouTube channel facts provided here. Some public profiles and media references discuss his professional background, but age information can vary across sources and should be treated carefully. What is consistent is that Asset Yogi is run by Mukul Malik and is focused on finance education for Indian audiences. For a public statistics page, it is safest to state the founder’s name rather than a contested age figure.
How did Asset Yogi become famous?
Asset Yogi became famous by focusing on practical finance questions that many Indian viewers actively search for, such as trading apps, compounding, EPF rules, home loans, and tax-saving strategies. Its growth came from a mix of searchable titles, Hindi explanations, and evergreen topics that continue to attract views over time. Asset Yogi also benefited from building trust through clear tutorials and step-by-step guides. Instead of entertainment-first content, the channel leaned into utility, which helped it stand out in the finance niche.
What is the biggest video on Asset Yogi?
Asset Yogi’s biggest publicly listed video in the provided data is Zerodha Kite Trading Tutorial with Buy, Sell Process | Zerodha App कैसे Use करें?| Intraday, GTT, with more than 7.5 million views. That performance makes sense because Asset Yogi targets a strong search need: beginners wanting to learn how to use a trading app. The topic is highly practical, the title is specific, and it promises immediate value. Asset Yogi often performs well when a video solves a clear, high-intent finance problem.
Where does Asset Yogi live?
Asset Yogi is publicly associated with Delhi, India through company and profile information, so Delhi is the most defensible location to mention. Asset Yogi itself is a brand, but the creator Mukul Malik is linked to the Delhi-based operation behind the channel. For public-facing stats pages, it is better to say the channel is based in India or Delhi rather than making more specific claims. Asset Yogi’s content is clearly aimed at Indian financial contexts and regulations.
Has Asset Yogi had any controversies?
No major public controversy is clearly established in the facts provided for Asset Yogi. The channel is primarily known for finance education, practical explainers, and a long-running content library rather than scandal or drama. Asset Yogi’s public image is centered on financial literacy and accessible guidance. If a public page includes this FAQ, it should avoid speculation and simply note that the channel is generally associated with educational content and does not have a widely documented controversy narrative in the available facts.
What are channels similar to Asset Yogi?
Channels similar to Asset Yogi include Pranjal Kamra, Sharan Hegde, Labour Law Advisor, CA Rachana Ranade, and Groww. These channels also explain investing, personal finance, market basics, or financial products in a form that Indian viewers can understand quickly. Asset Yogi stands out for its broad coverage and long-form educational style, but these similar channels are comparable in audience, topic overlap, and utility-driven content. Viewers who like Asset Yogi often watch these channels for more finance education.
Explore More YouTube Channel Stats
Compare Asset Yogi with other channels we track.
Statistics come from the public YouTube Data API. Engagement rate, averages and trend labels are independent calculations calculated by YTGrowAI and are not official YouTube metrics. Shorts are excluded from averages. Background information is AI-assisted and based on public sources, so verify important facts before relying on them.
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