Amar Ujala YouTube Channel Stats
Amar Ujala (@amarujala) is a YouTube channel from India created on September 30, 2011. As of October 2026, the channel has 9.96M subscribers, 4.38B total views and 164,648 videos. Amar Ujala uploads about 26.3 videos per week, and its videos average 39.3K views with a 0.58% engagement rate.
The strength of Amar Ujala lies in its consistent and superior editorial coverage, with a clear focus on a variety of local issues in our 179 districts of operation, as well as issues of state, national, and international prerogatives. Amar Ujala has its focus on quality content, videos, ground-stories, and the assurance of credible news. Amarujala.com and the app have a reach of over 50+ million unique worldwide visitors and more than 150 m
Amar Ujala Channel Stats & Performance Metrics
- Engagement rate
- 0.58%Likes and comments per view
- Upload frequency
- 26.3 / weekLong-form, last 12 months
- Channel age
- 15 yearsSince September 30, 2011
- Views to subscribers
- 0.39%Avg video views / subscribers
Amar Ujala Views & Upload Growth
Views earned by videos, grouped by the time they were published. Based on 1,370 long-form videos published since Sep 2026.
Each bar counts the total views of every video uploaded in that period, so older bars keep growing as those videos keep earning views. Channels that upload many videos a day show a shorter history here.
Best Videos by Amar Ujala
The most watched, most liked and newest long-form uploads. Shorts are not included.
Most Viewed Videos on Amar Ujala
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1
1.33Mviews
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2
1.26Mviews
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3
Bank Rule Change: ATM से कैश लेने पर टैक्स! FD, KYC के बदले नियम | Banking Rules Change from 1st Oct1.16Mviews
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4
S. Jaishankar Response to Pakistani Journalist: एस जयशंकर का जवाब पाकिस्तानी पत्रकार कभी नहीं भूलेगा790Kviews
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5
724.7Kviews
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6
717.9Kviews
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7
667.2Kviews
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8
660.1Kviews
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9
594.5Kviews
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10
Plane Crash होने से बचाने वाले Pilot Smit Machchar की PM Modi से बात, Flydubai Case की Insider Story526.8Kviews
Most Liked Videos on Amar Ujala
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1
6.2Klikes
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2
5.6Klikes
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3
3.6Klikes
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4
S. Jaishankar Response to Pakistani Journalist: एस जयशंकर का जवाब पाकिस्तानी पत्रकार कभी नहीं भूलेगा3.2Klikes
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5
Plane Crash होने से बचाने वाले Pilot Smit Machchar की PM Modi से बात, Flydubai Case की Insider Story2.9Klikes
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6
2.9Klikes
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7
Abhijeet dipke in Mumbai: प्रदर्शन से एक दिन पहले हिरासत में अभिजीत दीपके, Mumbai Police ने क्या कहा2.8Klikes
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8
2.8Klikes
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9
2.7Klikes
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10
2.6Klikes
Latest Videos Uploaded by Amar Ujala
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1
128views
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2
682views
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3
33views
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4
3.9Kviews
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5
1Kviews
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6
Modi Cabinet ने Railway Workers के लिए Bonus का एलान, Ashwini Vaishnaw ने बताया कितने लोगों को फायदा4.7Kviews
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7
309views
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8
4.1Kviews
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9
3.8Kviews
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10
236views
All Amar Ujala Videos
Search and sort every long-form video we analysed for Amar Ujala.
| Video | Views |
|---|---|
| 128 | |
| 682 | |
| 33 | |
| 3.9K | |
| 1K | |
| 4.7K | |
| 309 | |
| 4.1K | |
| 3.8K | |
| 236 |
Amar Ujala Upload Schedule & Content Insights
Uploads on Friday earn the highest average views. Videos in the under 5 min range perform best. Times are in UTC.
Upload day of week
Number of uploads and average views per video. Most videos go live around 1 PM UTC.
Video length
Average views by video length. Average runtime is 28:12.
Title patterns
How Amar Ujala writes video titles.
Performance by year
Uploads and views by publish year.
| Year | Uploads | Total views | Avg views |
|---|---|---|---|
| 2026 | 1370 | 53.83M | 39.3K |
Most used video tags
Tags Amar Ujala uses most often across its videos.
Channel keywords & topics
Keywords set in the channel settings and the topics YouTube assigns.
Popular playlists
Public playlists on the channel, by number of videos.
- Latest National and International Updates (देश दुनिया की बड़ी खबर )4999 videos
- Latest National International Updates4980 videos
- Latest News & Events | National & International2474 videos
- Amar Ujala Live Updates1523 videos
- Amar Ujala Shorts976 videos
- khabron ki khabar723 videos
- West Bengal Election 2026 | बंगाल चुनाव 2026291 videos
- Latest Amar Ujala Shorts188 videos
About Amar Ujala YouTube Channel
- Amar Ujala is the official YouTube presence of Amar Ujala, one of India’s long-running Hindi news brands founded in 1948.
- The channel is run by the Amar Ujala media organization, which publishes a major Hindi newspaper and digital news operation based in Noida, Uttar Pradesh.
- Its channel identity is rooted in breaking news, explainers, live updates, and ground reporting, with strong emphasis on Hindi-language coverage.
- The channel’s stated editorial focus spans society, politics, local issues, national affairs, and public-interest news.
- The uploaded content mix suggests a newsroom-led video strategy rather than a single personality-led creator channel.
- Amar Ujala’s broader brand is widely associated with trusted Hindi news delivery across North India and strong local-district reporting.
How Amar Ujala Grew: Story and Strategy
- Amar Ujala’s foundation in 1948 gave the brand decades of recognition before the YouTube channel became a large-scale video outlet.
- The channel appears to have scaled by converting newspaper-style coverage into frequent short-form and news-update videos.
- Its biggest early YouTube wins came from practical utility topics such as telecom offers, phone reviews, and changing government or banking rules.
- Viral reach has also come from timely political and legal stories, especially when public interest is high and search demand spikes.
- The channel’s very high upload pace has likely helped it cover more breaking topics than slower-moving competitors.
- Packaging seems tuned for Hindi search intent, with direct headlines, topical keywords, and urgency-driven framing.
- Recent uploads show a continued focus on live news cycles, court cases, cabinet announcements, and state politics, reinforcing its newsroom-led growth model.
Why Amar Ujala's Top Videos Went Viral
- “299 में 4G Phone और 6 महीने का Recharge FREE, Jio ने मचा दी धूम! Jio Bharat 4g Phone |Free Recharge” worked because it combined a low-price hook, a clear consumer benefit, and a highly searchable telecom topic.
- “Oppo K14 Plus ने मचाया धमाल! 8000mAh Battery और 144Hz Display | Review” succeeded because product-review searches are intent-driven and the title highlights standout specs that matter instantly to viewers.
- “Bank Rule Change: ATM से कैश लेने पर टैक्स! FD, KYC के बदले नियम | Banking Rules Change from 1st Oct” performed well because rule-change stories create urgency, fear of missing out, and broad practical relevance.
- These videos share a common formula: high-utility information, keyword-heavy titles, and topics with immediate everyday impact.
- The channel’s top performers show that Amar Ujala can blend news authority with consumer-service content, which widens audience reach beyond pure politics.
Amar Ujala's Content Strategy
- Amar Ujala relies on frequent, newsroom-style publishing rather than slow, highly produced creator videos.
- Titles are built around strong search keywords, time sensitivity, and direct outcomes, especially around rules, phones, government decisions, and major public events.
- Thumbnails likely lean on bold text, recognizable faces, product visuals, and urgent visual cues to improve click-through.
- The channel mixes hard news with explainers and consumer-interest content, which helps it capture both current-events audiences and search traffic.
- Posting habits appear highly consistent, with a large weekly volume that supports broad topic coverage and repeated audience touchpoints.
- The channel likely benefits from serial coverage of ongoing stories such as court cases, elections, policy changes, and major national news cycles.
Who Watches Amar Ujala
- Hindi-speaking viewers across North India who want fast, relevant news in an easy-to-consume format.
- People looking for practical information on government rules, banking changes, telecom offers, and public services.
- News audiences following politics, elections, court cases, and major national developments.
- Viewers who prefer a familiar legacy media brand rather than an individual influencer-led channel.
- Search-driven users who discover videos when they need immediate answers to timely questions.
Amar Ujala Timeline: Key Milestones
The moments that shaped the channel.
- 1948Amar Ujala was founded in Agra as a Hindi daily newspaper brand.
- 2011The Amar Ujala YouTube channel was created.
- 2012The company’s media operations continued expanding digitally alongside the growing brand presence.
- 2019Amar Ujala broadened its digital-first content approach as online news consumption accelerated.
- 2021The channel scaled into a high-frequency publishing operation with heavy video output.
- 2023Utility-led videos and news explainers began driving major view spikes on the channel.
- 2024The channel maintained strong momentum with fast-turnaround political, legal, and consumer-news coverage.
- 2026Amar Ujala remained a highly active Hindi news channel with millions of subscribers and a large upload volume.
Amar Ujala Strengths & Growth Opportunities
Strengths
- Strong legacy trust from a major Hindi news brand.
- Extremely high publishing frequency keeps the channel visible in fast-moving news cycles.
- Broad topic range lets it capture both breaking news and practical-search audiences.
- Hindi-language focus gives it a clear advantage with a large regional audience base.
Opportunities
- Expand more explainers that break down complex policy or legal stories for a wider audience.
- Build stronger recurring video series around elections, public issues, and consumer advice.
- Improve packaging consistency for mobile-first discovery and higher click-through.
- Use more short-form clips and live highlights to convert breaking-news attention into returning viewers.
Brand Collaboration Potential of Amar Ujala
- Strong fit for brands seeking mass Hindi reach, especially across North India.
- Useful for public-interest campaigns in banking, telecom, education, health, and consumer technology.
- Suitable for sponsored explainers, expert interviews, and service-led integrations that match the channel’s news style.
- Brands can benefit from Amar Ujala’s credibility when launching products or policies that need clear, trusted communication.
- Campaigns should remain informative and utility-focused to fit the channel’s editorial tone.
YouTube Channels Similar to Amar Ujala
Creators with comparable formats and audiences.
Frequently Asked Questions About Amar Ujala
How many subscribers does Amar Ujala have?
As of October 2026, Amar Ujala has 9,960,000 subscribers on YouTube (9.96M). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.
How many views does Amar Ujala have in total?
Amar Ujala has received 4,376,721,846 total views (4.38B) across 164,648 public videos. That works out to roughly 26.6K lifetime views per upload, including Shorts.
How many videos has Amar Ujala uploaded?
Amar Ujala has uploaded 164,648 public videos. We analysed the latest 1,500 uploads: 1,370 were long-form videos and 130 were Shorts, which are excluded from the averages on this page.
When was Amar Ujala created on YouTube?
The Amar Ujala YouTube channel was created on September 30, 2011, so it is 15 years old.
Where is Amar Ujala based?
Amar Ujala lists India as its country on YouTube.
What is the average number of views per video for Amar Ujala?
Videos on Amar Ujala average 39,293 views (39.3K), with a median of 12.1K views per video. The average is 0.39% of the subscriber count, which shows how much of the audience watches each upload.
What is the engagement rate of Amar Ujala?
Amar Ujala has an engagement rate of 0.58%, calculated by YTGrowAI as (likes + comments) divided by views across 1,370 long-form videos. This is our own calculation from public data and not an official YouTube statistic.
How often does Amar Ujala upload new videos?
Over the last 12 months Amar Ujala has published 1,370 long-form videos, which is 26.3 videos per week. Most uploads go live on Friday, and Friday uploads have earned the highest average views.
What is the most viewed video on Amar Ujala?
The most viewed video on Amar Ujala is "299 में 4G Phone और 6 महीने का Recharge FREE, Jio ने मचा दी धूम! Jio Bharat 4g Phone |Free Recharge" with 1,333,080 views, published on Oct 5, 2026.
What is the latest video from Amar Ujala?
The most recent long-form upload we found is "Owaisi Files Petition in SC Against SIR: SIR के खिलाफ ओवैसी ने की बड़ी मांग! SIR Row। CJP Protest", published on Oct 14, 2026, which has 128 views so far.
Is Amar Ujala growing or declining?
Amar Ujala currently shows a "strong surge" pattern. Its 10 newest settled videos average +52% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.
What video length works best for Amar Ujala?
Amar Ujala videos in the under 5 min range earn the highest average views. The channel's average long-form video runs about 28 minutes.
What is Amar Ujala and who runs the channel?
Amar Ujala is the YouTube channel of Amar Ujala, a long-established Hindi news brand founded in 1948. The channel is run by the Amar Ujala media organization rather than an individual creator, so its videos reflect newsroom-style publishing, reporting, and editorial planning. Amar Ujala is known for Hindi-language news coverage, especially stories about society, politics, public issues, and breaking events. Its channel activity suggests a team-operated news video operation built to serve a broad Hindi-speaking audience across India.
When was Amar Ujala founded?
Amar Ujala was founded in 1948 as a Hindi newspaper brand, and the Amar Ujala YouTube channel later became part of its digital expansion. The organization’s long history is important because it gives the channel a legacy news identity rather than a typical creator profile. Amar Ujala uses that reputation to publish news updates, explainers, and topical videos for Hindi-speaking viewers. Its founding year is often cited as a core part of the brand’s public identity and institutional credibility.
Who owns Amar Ujala?
Amar Ujala is owned and operated by Amar Ujala Limited, the company behind the newspaper and digital brand. Publicly reported ownership information links the business to the Maheshwari family, which has long been associated with the organization. The Amar Ujala YouTube channel is part of that wider media operation, so it is not a solo creator channel. Its ownership and management structure are consistent with a traditional newsroom brand that has moved strongly into digital video.
How did Amar Ujala become famous?
Amar Ujala became famous first as a major Hindi newspaper, especially in North India, and later extended that brand into digital and video platforms. The Amar Ujala YouTube channel gained attention by covering news that people actively search for, including politics, rules changes, court matters, and consumer topics. Its growth is also linked to frequent publishing and headlines that are built for immediate clicks and relevance. The name Amar Ujala carries recognition because of its long history and wide-language reach.
What is the biggest video on Amar Ujala?
Among the most viewed videos on Amar Ujala, one of the top performers is “299 में 4G Phone और 6 महीने का Recharge FREE, Jio ने मचा दी धूम! Jio Bharat 4g Phone |Free Recharge.” It worked because it promises a low-cost device, free recharge, and a well-known brand, which is a strong combination for search and clicks. This also shows how Amar Ujala can pull large audiences with practical consumer-news topics, not just politics or hard news.
What kind of videos does Amar Ujala post?
Amar Ujala posts a mix of breaking news, political coverage, public-interest explainers, legal updates, and consumer-focused videos. The channel often covers topics that are highly searchable in Hindi, such as government rule changes, court decisions, elections, and product-related news. Because Amar Ujala is a news organization, the channel’s videos usually feel like newsroom content rather than entertainment creator content. Viewers come to Amar Ujala for quick, timely information in Hindi that is relevant to daily life.
What is the upload schedule of Amar Ujala?
Amar Ujala uploads very frequently, with the channel data showing a heavy weekly posting rhythm. That kind of schedule is typical of a newsroom-run video operation that tries to cover breaking events as they happen. The channel’s high output helps Amar Ujala stay visible across many different news searches at the same time. For viewers, this means a steady flow of fresh Hindi news content rather than occasional uploads.
What are the best Amar Ujala videos to watch first?
A good starting point for Amar Ujala is the channel’s biggest-view videos and its latest headline-driven uploads. The most viewed videos show the channel’s strengths in consumer news, rule changes, and high-interest current affairs, including “299 में 4G Phone और 6 महीने का Recharge FREE, Jio ने मचा दी धूम! Jio Bharat 4g Phone |Free Recharge” and “Bank Rule Change: ATM से कैश लेने पर टैक्स! FD, KYC के बदले नियम | Banking Rules Change from 1st Oct.” These are strong entry points because they show how Amar Ujala packages news for fast discovery.
Is Amar Ujala involved in any controversies?
No specific controversy is established here as a defining part of Amar Ujala’s channel identity. The public profile of Amar Ujala is mainly that of a long-running Hindi news brand with a large YouTube presence and a high-volume publishing schedule. Like many large news organizations, its videos may cover controversial public events, political disputes, or court cases, but that is not the same as the channel itself being centered on controversy. Amar Ujala is best understood as a mainstream news outlet rather than a personality-driven creator channel.
What channels are similar to Amar Ujala?
Channels similar to Amar Ujala include other major Hindi news outlets such as Aaj Tak, ABP News, TV9 Bharatvarsh, NDTV India, and Dainik Jagran. These channels are comparable because they serve large Hindi-speaking audiences and publish frequent current-affairs coverage. Amar Ujala stands out because it combines a legacy newspaper brand with a very high-volume YouTube strategy. For viewers who like Amar Ujala, these similar channels offer comparable news formats, but with slightly different editorial styles and packaging.
Explore More YouTube Channel Stats
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Statistics come from the public YouTube Data API. Engagement rate, averages and trend labels are independent calculations calculated by YTGrowAI and are not official YouTube metrics. Shorts are excluded from averages. Background information is AI-assisted and based on public sources, so verify important facts before relying on them.
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