Alux.com YouTube Channel Stats
Alux.com (@alux) is a YouTube channel from United States created on October 27, 2013. As of October 2026, the channel has 5.1M subscribers, 656.67M total views and 3,104 videos. Alux.com uploads about 3 videos per week, and its videos average 126.4K views with a 3.71% engagement rate.
Alux.com is more than a "magazine", it is a social platform where people passionate about what it means to live an elegant, beautiful and successful life, come to enjoy, share and discuss their own take on luxury.
Alux.com Channel Stats & Performance Metrics
- Engagement rate
- 3.71%Likes and comments per view
- Upload frequency
- 3 / weekLong-form, last 12 months
- Channel age
- 12 yearsSince October 27, 2013
- Views to subscribers
- 2.5%Avg video views / subscribers
Alux.com Views & Upload Growth
Views earned by videos, grouped by the time they were published. Based on 503 long-form videos published since Nov 2023.
Each bar counts the total views of every video uploaded in that period, so older bars keep growing as those videos keep earning views. Channels that upload many videos a day show a shorter history here.
Best Videos by Alux.com
The most watched, most liked and newest long-form uploads. Shorts are not included.
Most Viewed Videos on Alux.com
-
1
3.25Mviews
-
2
2.65Mviews
-
3
2Mviews
-
4
1.31Mviews
-
5
1.08Mviews
-
6
998Kviews
-
7
952.1Kviews
-
8
940.3Kviews
-
9
918.3Kviews
-
10
735.1Kviews
Most Liked Videos on Alux.com
-
1
141.8Klikes
-
2
77.7Klikes
-
3
67.1Klikes
-
4
50.4Klikes
-
5
37.3Klikes
-
6
33.5Klikes
-
7
31.6Klikes
-
8
27.9Klikes
-
9
26Klikes
-
10
24.4Klikes
Latest Videos Uploaded by Alux.com
-
1
24.4Kviews
-
2
21.4Kviews
-
3
55.8Kviews
-
4
32.2Kviews
-
5
37.4Kviews
-
6
51.3Kviews
-
7
65.9Kviews
-
8
32.3Kviews
-
9
88.5Kviews
-
10
31.4Kviews
All Alux.com Videos
Search and sort every long-form video we analysed for Alux.com.
| Video | Views |
|---|---|
| 24.4K | |
| 21.4K | |
| 55.8K | |
| 32.2K | |
| 37.4K | |
| 51.3K | |
| 65.9K | |
| 32.3K | |
| 88.5K | |
| 31.4K |
Alux.com Upload Schedule & Content Insights
Uploads on Monday earn the highest average views. Videos in the 20 to 40 min range perform best. Times are in UTC.
Upload day of week
Number of uploads and average views per video. Most videos go live around 4 PM UTC.
Video length
Average views by video length. Average runtime is 18:22.
Title patterns
How Alux.com writes video titles.
Performance by year
Uploads and views by publish year.
| Year | Uploads | Total views | Avg views |
|---|---|---|---|
| 2026 | 120 | 7.75M | 64.6K |
| 2025 | 162 | 22.08M | 136.3K |
| 2024 | 178 | 31.24M | 175.5K |
| 2023 | 43 | 2.53M | 58.8K |
Most used video tags
Tags Alux.com uses most often across its videos.
Channel keywords & topics
Keywords set in the channel settings and the topics YouTube assigns.
Popular playlists
Public playlists on the channel, by number of videos.
- Things You Didn't Know About - Alux Luxury Edition1319 videos
- Videos that will change your life - by Alux.com844 videos
- TAKE ACTION by Alux.com755 videos
- Top 10s694 videos
- MOTIVATION by ALUX.COM642 videos
- Poverty to Wealth by Alux.com449 videos
- Smarter Each Day410 videos
- Celebrity Videos by Alux.com357 videos
About Alux.com YouTube Channel
- Alux.com is a luxury, fine-living, and self-improvement media brand on YouTube, built around rankings, explainers, and practical money-and-status topics.
- The channel was created in 2013 and is publicly associated with founder and CEO Emil Anton.
- Alux.com describes itself as a global community for luxury enthusiasts and a go-to source for expensive things, wealth, and aspirational living.
- The channel blends education and entertainment, often turning complex money topics into list-style videos with broad appeal.
- It is part of a larger Alux media ecosystem that includes the Alux.com website and related digital products.
How Alux.com Grew: Story and Strategy
- Alux.com started in 2013 as a luxury and fine-living publication, then expanded into YouTube with highly clickable ranking-style videos.
- The brand’s growth has been tied to broad, evergreen topics such as wealth, investing, status symbols, and rich-people behavior.
- Emil Anton became the public face of the company, giving the brand a clear founder identity and credibility layer.
- The channel scaled by publishing consistently at a high cadence, which helped it accumulate a large back catalog and steady discovery traffic.
- Its most effective videos use curiosity-driven titles that promise insider knowledge, financial education, or access to hidden systems.
- Alux.com also benefited from being a cross-platform media brand rather than only a standalone YouTube channel.
- The channel’s long-term strategy has emphasized repeatable series formats that can keep producing new ideas from similar themes.
Why Alux.com's Top Videos Went Viral
- “15 Things To Do If You Get Rich All Of A Sudden” worked because it targets a universal fantasy, delivers instant utility, and uses a simple numbered promise that is easy to click and share.
- “15 Assets That Are Making People Rich” succeeds by combining wealth aspiration with practical investing curiosity, which broadens appeal beyond luxury viewers.
- “Buy Borrow Die: The Free Money Loophole Available Only For The Rich” performs because it sounds secretive, controversial, and exclusive, which creates strong curiosity and encourages clicks.
- These top videos rely on high-stakes financial language, clear list structures, and titles that suggest hidden knowledge rather than generic advice.
- The best performers also fit Alux.com’s core audience interest: how wealthy people think, invest, and preserve status.
Alux.com's Content Strategy
- Alux.com leans heavily on list videos, explainers, and “how it works” style packaging that turns complex subjects into accessible segments.
- Titles are built around curiosity, exclusivity, and money language, while thumbnails typically reinforce the idea of luxury, wealth, or insider knowledge.
- The channel uses repeatable series logic, making it easy to scale production around rich people, business systems, and expensive assets.
- Posting at a consistent pace of about three videos per week supports discoverability and keeps the library growing steadily.
- The content mix balances entertainment and education, which helps the channel appeal to both aspirational viewers and self-improvement audiences.
Who Watches Alux.com
- Viewers interested in luxury lifestyles, expensive products, and how the wealthy live.
- People who want practical financial education presented in an entertaining, non-academic style.
- Aspirational young professionals and entrepreneurs looking for motivation and status-oriented insight.
- Audiences that enjoy business explainers, wealth psychology, and behind-the-scenes breakdowns of elite systems.
Alux.com Timeline: Key Milestones
The moments that shaped the channel.
- 2013Alux.com was launched as a luxury and fine-living brand and later became a YouTube channel under the same name.
- 2013The company began building its identity around documenting expensive things, luxury culture, and aspirational lifestyles.
- 2018Public Q&A content with Emil Anton helped make the founder more visible as the face of Alux.com.
- 2020Alux.com reached a major subscriber milestone and continued to position itself as a large-scale educational media brand.
- 2021The brand was recognized publicly in luxury media awards coverage as a notable online luxury publication.
- 2023Alux.com continued expanding its content library and reinforcing its identity as a luxury and business explainers channel.
- 2026The channel remained highly active with a steady upload rhythm and a large back catalog of long-form content.
Alux.com Strengths & Growth Opportunities
Strengths
- Very strong niche clarity around luxury, wealth, and aspirational education.
- High-volume evergreen content library that can continue earning views over time.
- Repeatable video formats that are easy to package and scale.
- Clear founder branding through Emil Anton gives the channel a recognizable identity.
Opportunities
- Expand into more current business and finance explainers that connect luxury with practical decision-making.
- Build more recurring series around founders, investing, and wealth systems to improve return-viewing.
- Increase Shorts and short-form funnels that drive new viewers into long-form explainers.
- Create deeper audience segmentation with beginner, intermediate, and advanced money-and-business content.
Brand Collaboration Potential of Alux.com
- Luxury brands can use Alux.com for premium storytelling around watches, cars, travel, fashion, and high-end services.
- Financial and fintech brands can benefit from the channel’s wealth-focused audience and educational framing.
- Business software and productivity brands could integrate naturally into videos about founders, systems, and wealth building.
- Travel, hospitality, and premium lifestyle companies could reach aspirational viewers who already care about status and experience.
- Sponsored explainers and branded series would fit the channel better than intrusive ad formats.
YouTube Channels Similar to Alux.com
Creators with comparable formats and audiences.
Frequently Asked Questions About Alux.com
How many subscribers does Alux.com have?
As of October 2026, Alux.com has 5,100,000 subscribers on YouTube (5.1M). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.
How many views does Alux.com have in total?
Alux.com has received 656,674,140 total views (656.67M) across 3,104 public videos. That works out to roughly 211.6K lifetime views per upload, including Shorts.
How many videos has Alux.com uploaded?
Alux.com has uploaded 3,104 public videos. We analysed the latest 600 uploads: 503 were long-form videos and 97 were Shorts, which are excluded from the averages on this page.
When was Alux.com created on YouTube?
The Alux.com YouTube channel was created on October 27, 2013, so it is 12 years and 11 months old.
Where is Alux.com based?
Alux.com lists United States as its country on YouTube.
What is the average number of views per video for Alux.com?
Videos on Alux.com average 126,439 views (126.4K), with a median of 68.5K views per video. The average is 2.5% of the subscriber count, which shows how much of the audience watches each upload.
What is the engagement rate of Alux.com?
Alux.com has an engagement rate of 3.71%, calculated by YTGrowAI as (likes + comments) divided by views across 503 long-form videos. This is our own calculation from public data and not an official YouTube statistic.
How often does Alux.com upload new videos?
Over the last 12 months Alux.com has published 157 long-form videos, which is 3 videos per week. Most uploads go live on Sunday, and Monday uploads have earned the highest average views.
What is the most viewed video on Alux.com?
The most viewed video on Alux.com is "15 Things To Do If You Get Rich All Of A Sudden" with 3,251,901 views, published on Sep 13, 2024.
What is the latest video from Alux.com?
The most recent long-form upload we found is "Why $100K Is the Real Test", published on Oct 7, 2026, which has 24,403 views so far.
Is Alux.com growing or declining?
Alux.com currently shows a "stable" pattern. Its 10 newest settled videos average +6% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.
What video length works best for Alux.com?
Alux.com videos in the 20 to 40 min range earn the highest average views. The channel's average long-form video runs about 18 minutes.
Who runs Alux.com?
Alux.com is publicly associated with Emil Anton, who is identified in company and public profile materials as the founder and CEO. The channel and brand present him as the main face behind the business, and he has appeared in Q&A and interview content connected to Alux.com. While the channel focuses on luxury, finance, and self-improvement topics, the brand identity is clearly tied to Emil Anton rather than an anonymous production team. That makes Alux.com unusual among large channels because viewers can connect the content to a named founder and company ecosystem.
What is the real name behind Alux.com?
The public name most closely connected to Alux.com is Emil Anton. Company pages, interview coverage, and founder profiles identify him as the founder and CEO of Alux.com. The channel itself is branded as Alux.com, but the face behind the brand is Emil Anton rather than a stage persona. That matters because Alux.com is built like a media company, with the founder acting as a credibility anchor for the luxury and business content. Public reporting does not suggest a different real name for the channel brand.
How often does Alux.com upload?
Alux.com uploads at a steady pace of about three videos per week, based on the channel facts provided. That rhythm is important because it signals a structured publishing system rather than occasional posting. For a channel with thousands of uploads, consistency helps keep the library active and gives viewers a dependable reason to return. Alux.com’s schedule also supports its evergreen content model, since new videos can sit alongside older videos for years and continue attracting views.
Explore More YouTube Channel Stats
Compare Alux.com with other channels we track.
Statistics come from the public YouTube Data API. Engagement rate, averages and trend labels are independent calculations calculated by YTGrowAI and are not official YouTube metrics. Shorts are excluded from averages. Background information is AI-assisted and based on public sources, so verify important facts before relying on them.
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