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Alex Hormozi YouTube Channel Stats

@alexhormozi US Strong surge (+197%) Updated

Alex Hormozi (@alexhormozi) is a YouTube channel from United States created on January 3, 2009. As of October 2026, the channel has 4.55M subscribers, 1.13B total views and 5,723 videos. Alex Hormozi uploads about 1.3 videos per week, and its videos average 330K views with a 2.64% engagement rate.

Founder Acquisition.com, Co-Founder Skool.com. Get your free scaling roadmap here 👇

Alex Hormozi Channel Stats & Performance Metrics

Subscribers
4.55M
4,550,000
Total views
1.13B
1,131,644,340
Videos
5,723
Uploaded in total
Avg views per video
330K
Across 69 long-form videos
Engagement rate
2.64%Likes and comments per view
Upload frequency
1.3 / weekLong-form, last 12 months
Channel age
17 yearsSince January 3, 2009
Views to subscribers
7.3%Avg video views / subscribers
Data from the YouTube Data API. Engagement and averages are calculated by YTGrowAI.

Alex Hormozi Views & Upload Growth

Views earned by videos, grouped by the time they were published. Based on 69 long-form videos published since Dec 2025.

Each bar counts the total views of every video uploaded in that period, so older bars keep growing as those videos keep earning views. Channels that upload many videos a day show a shorter history here.

Best Videos by Alex Hormozi

The most watched, most liked and newest long-form uploads. Shorts are not included.

All Alex Hormozi Videos

Search and sort every long-form video we analysed for Alex Hormozi.

Alex Hormozi Upload Schedule & Content Insights

Uploads on Saturday earn the highest average views. Videos in the 20 to 40 min range perform best. Times are in UTC.

Upload day of week

Number of uploads and average views per video. Most videos go live around 1 PM UTC.

Sunday
1 · 331.9K
Monday
6 · 269.3K
Tuesday
12 · 252.2K
Wednesday
10 · 436.1K
Thursday
8 · 286K
Friday
24 · 317.6K
Saturday
8 · 440.2K

Video length

Average views by video length. Average runtime is 50:31.

Under 5 min
0 · 0
5 to 10 min
6 · 344.7K
10 to 20 min
15 · 387.7K
20 to 40 min
21 · 443.5K
Over 40 min
27 · 206.3K

Title patterns

How Alex Hormozi writes video titles.

Average title length52 characters
Titles with a number58%
Titles with a dollar amount16%
Titles that ask a question3%

Performance by year

Uploads and views by publish year.

YearUploadsTotal viewsAvg views
20266821.72M319.4K
202511.05M1.05M

Most used video tags

Tags Alex Hormozi uses most often across its videos.

alex hormozi62alex hormozi business tips62alex hormozi gym launch secrets62hormozi62business guides62business tips62skillsets62skill stacking62the game podcast62mozination62100m offers62100m leads62scale or fail season 11alex hormozi scale or fail1scale or fail1

Channel keywords & topics

Keywords set in the channel settings and the topics YouTube assigns.

KnowledgeLifestyle (sociology) Alex HormoziThe Game PodcastSkillsetSkill StackingBusiness CoachingMarketingSales tacticsentrepreneurshipentrepreneur motivationentrepreneur advicestartup entrepreneurshow to grow your businessbusiness successhow to be successfulmarketing strategybusiness coachingincrease saleshow to make more moneybusiness developmentbusiness tipshow to grow your businesshow to start a business

Popular playlists

Public playlists on the channel, by number of videos.

About Alex Hormozi YouTube Channel

  • Alex Hormozi runs the channel as a business education brand built around entrepreneurship, sales, scaling, and personal performance.
  • He is publicly identified as the Founder of Acquisition.com and Co-Founder of Skool.com.
  • The channel mixes long-form teaching with challenge-style videos, business breakdowns, and advice for founders and ambitious viewers.
  • Its topics are centered on Knowledge and Lifestyle, with a strong emphasis on practical business strategy and self-improvement.
  • The upload pattern is steady rather than daily, with roughly 1.3 videos per week and a very large back catalog.
  • The channel’s public-facing style is direct, tactical, and highly packaged around clear outcomes like wealth creation, business growth, and life optimization.

How Alex Hormozi Grew: Story and Strategy

  • Alex Hormozi first built credibility by starting and scaling fitness businesses before becoming known for teaching business growth in public.
  • His early business expansion into gyms and then licensing became the foundation for his later content authority.
  • He grew from operator to educator by turning real business experience into repeatable frameworks for pricing, offers, sales, and scaling.
  • The channel’s growth strategy leans heavily on high-intent titles that promise specific outcomes, such as making money, changing life, or scaling a business.
  • Viral momentum comes from challenge-based and transformation-oriented videos, where the premise is instantly understandable and the stakes are high.
  • The channel uses a mix of broad ambition content and niche business advice, which helps it reach both entrepreneurs and general self-improvement audiences.
  • Long-form videos appear to be the core growth engine, supported by consistent publishing and strong topic clustering around entrepreneurship and success.

Why Alex Hormozi's Top Videos Went Viral

  • If I Wanted to Make My First $100K in 2026, I’d Do This worked because it targets a very specific, emotionally charged goal with a clear year-based promise and a beginner-friendly outcome.
  • Can I Save This Failing Theme Park in 90 Days? worked because the title combines a rescue mission, a deadline, and an unusual real-world business case that feels high stakes and cinematic.
  • How I Would Build a $10M Service Business (If I Had to Start Over) worked because it mixes authority, a large business target, and a restart scenario that makes the advice feel both practical and aspirational.
  • These videos succeed by packaging strategy as a transformation story rather than a lecture.
  • The titles are highly specific, outcome-driven, and easy to understand in one glance, which improves click-through potential.

Alex Hormozi's Content Strategy

  • The channel relies on long-form videos that teach business, wealth creation, and life strategy in an actionable tone.
  • Titles are often framed as direct advice, hypothetical scenarios, or challenge-based missions, which creates strong curiosity.
  • Thumbnails likely benefit from simple, high-contrast messaging that matches the title’s promise and keeps the concept easy to grasp quickly.
  • Series-style packaging, such as episodic business challenges, creates continuity and makes viewers return for the next installment.
  • Posting appears consistent enough to keep the brand active without overloading the audience, while still leaving room for large-format production.

Who Watches Alex Hormozi

  • Entrepreneurs who want practical growth advice rather than motivational fluff.
  • Small business owners looking for sales, pricing, marketing, and scaling ideas.
  • Ambitious young professionals and founders attracted to wealth-building and self-improvement content.
  • Viewers who enjoy high-stakes business experiments, teardown-style advice, and outcome-focused videos.

Alex Hormozi Timeline: Key Milestones

The moments that shaped the channel.

  1. 2009Alex Hormozi’s YouTube channel was created.
  2. 2013He launched United Fitness in Huntington Beach, California, and began building an operating track record in brick-and-mortar business.
  3. 2016He founded Gym Launch and shifted toward helping gyms improve performance through in-person turnaround work.
  4. 2017The business model moved from in-person turnarounds to licensing, expanding the reach of his gym systems.
  5. 2019Prestige Labs launched as a supplement company serving the gym ecosystem.
  6. 2020ALAN was founded as a software company for brick-and-mortar businesses, and Acquisition.com was started as an investment and growth platform.
  7. 2021Gym Launch was sold after scaling into a major business education and licensing brand.
  8. 2024Skool became a major public association with Alex Hormozi as co-founder.
  9. 2026The channel’s recent videos focused on entrepreneurship, AI, personal brand building, and business-owner education.

Alex Hormozi Strengths & Growth Opportunities

Strengths

  • Clear authority from real operating experience across multiple businesses.
  • Strong packaging that turns business lessons into clickable stories.
  • Broad appeal across entrepreneurship, self-improvement, and ambition content.
  • Large back catalog that supports discovery and binge-watching.

Opportunities

  • Expand more recurring series around business challenges and live case studies.
  • Build deeper playlists for beginners, operators, and advanced founders.
  • Increase collaboration with founders and creators in adjacent business niches.
  • Add more internationally relevant case studies to broaden appeal beyond the US audience.

Brand Collaboration Potential of Alex Hormozi

  • Strong fit for B2B software, founder tools, CRM platforms, and productivity products.
  • Good match for education brands, online course platforms, and business communities.
  • Suitable for fintech, accounting, and payment brands aimed at small businesses.
  • Works well for brands that want direct-response storytelling and founder credibility.
  • Partnerships could be built around educational content, founder interviews, or business challenges.

YouTube Channels Similar to Alex Hormozi

Creators with comparable formats and audiences.

GaryVeeDirect business advice, entrepreneurship, and personal brand positioning for ambitious viewers.
Jordan B. PetersonLong-form thought leadership with a large audience interested in self-improvement and philosophy.
Codie SanchezBusiness education focused on ownership, cash flow, and practical investing ideas.
Patrick Bet-DavidFounder-centered business commentary, interviews, and growth-minded strategy content.
Iman GadzhiPersonal brand, business, and ambition content aimed at young entrepreneurs.

Frequently Asked Questions About Alex Hormozi

How many subscribers does Alex Hormozi have?

As of October 2026, Alex Hormozi has 4,550,000 subscribers on YouTube (4.55M). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.

How many views does Alex Hormozi have in total?

Alex Hormozi has received 1,131,644,340 total views (1.13B) across 5,723 public videos. That works out to roughly 197.7K lifetime views per upload, including Shorts.

How many videos has Alex Hormozi uploaded?

Alex Hormozi has uploaded 5,723 public videos. We analysed the latest 1,500 uploads: 69 were long-form videos and 1,431 were Shorts, which are excluded from the averages on this page.

When was Alex Hormozi created on YouTube?

The Alex Hormozi YouTube channel was created on January 3, 2009, so it is 17 years and 9 months old.

Where is Alex Hormozi based?

Alex Hormozi lists United States as its country on YouTube.

What is the average number of views per video for Alex Hormozi?

Videos on Alex Hormozi average 329,977 views (330K), with a median of 211.9K views per video. The average is 7.3% of the subscriber count, which shows how much of the audience watches each upload.

What is the engagement rate of Alex Hormozi?

Alex Hormozi has an engagement rate of 2.64%, calculated by YTGrowAI as (likes + comments) divided by views across 69 long-form videos. This is our own calculation from public data and not an official YouTube statistic.

How often does Alex Hormozi upload new videos?

Over the last 12 months Alex Hormozi has published 69 long-form videos, which is 1.3 videos per week. Most uploads go live on Friday, and Saturday uploads have earned the highest average views.

What is the most viewed video on Alex Hormozi?

The most viewed video on Alex Hormozi is "If I Wanted to Make My First $100K in 2026, I’d Do This" with 1,625,158 views, published on Mar 4, 2026.

What is the latest video from Alex Hormozi?

The most recent long-form upload we found is "8 Entrepreneurs Compete For $100,000", published on Oct 2, 2026, which has 463,624 views so far.

Is Alex Hormozi growing or declining?

Alex Hormozi currently shows a "strong surge" pattern. Its 10 newest settled videos average +197% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.

What video length works best for Alex Hormozi?

Alex Hormozi videos in the 20 to 40 min range earn the highest average views. The channel's average long-form video runs about 51 minutes.

Who is Alex Hormozi?

Alex Hormozi is an entrepreneur, investor, author, and content creator known for business education focused on offers, sales, and scaling. Alex Hormozi is publicly identified as the founder of Acquisition.com and co-founder of Skool.com. He built his reputation through hands-on business experience before turning that experience into books, videos, and educational content. On YouTube, Alex Hormozi uses his channel to share direct, tactical lessons for founders, small business owners, and ambitious viewers who want practical advice rather than vague motivation.

What is Alex Hormozi’s real name?

Alex Hormozi’s real name is Alexander Hormozi. Alex Hormozi is the shortened professional name he uses across his public business and media presence. He is widely known under that name as the founder of Acquisition.com, co-founder of Skool.com, and a business educator. The channel and brand identity are built around the Alex Hormozi name, which makes it easy for viewers to connect his content, books, and business ventures under one recognizable personal brand.

How old is Alex Hormozi?

Alex Hormozi was born on August 18, 1988, which makes him 38 years old in 2026. Alex Hormozi is an American entrepreneur best known for building businesses in fitness, software, and education, and later for sharing those lessons publicly on YouTube. His age is often searched because Alex Hormozi reached major visibility relatively young and is associated with fast business scaling, public teaching, and founder-focused content that appeals to both younger and older entrepreneurs.

When did Alex Hormozi start YouTube?

Alex Hormozi’s YouTube channel was created on January 3, 2009. Alex Hormozi later used the channel as a major platform for business education, long-form strategy videos, and ambitious challenge content. The early channel creation date shows that the account has existed for many years, but the public brand most viewers recognize today is tied to his later rise as a founder and educator. Alex Hormozi’s current channel is centered on entrepreneurship, self-improvement, and practical advice for business owners.

How did Alex Hormozi get famous?

Alex Hormozi became famous by building and scaling real businesses first, then turning that experience into public education. Alex Hormozi first gained attention in the fitness and gym business world, where he launched and expanded gyms, then built systems for helping other gyms improve. He later became widely known through Acquisition.com, his books, and high-performing videos that break down offers, sales, and business growth. Alex Hormozi’s fame comes from combining operator credibility with clear, repeatable teaching.

Where does Alex Hormozi live?

Alex Hormozi is publicly based in the United States, but specific current home details are not something Alex Hormozi consistently publishes for privacy reasons. Alex Hormozi’s public business presence is centered on U.S.-based ventures, including Acquisition.com and Skool.com. For a public statistics page, it is safest to describe Alex Hormozi as based in the United States rather than naming a private residence. His content and business operations are presented from a U.S. entrepreneurial perspective.

What are the biggest videos on Alex Hormozi’s channel?

Some of the biggest videos on Alex Hormozi’s channel include If I Wanted to Make My First $100K in 2026, I’d Do This, Can I Save This Failing Theme Park in 90 Days?, and How I Would Build a $10M Service Business (If I Had to Start Over). Alex Hormozi’s biggest videos usually combine a specific outcome, a strong business premise, and a clear transformation or challenge. That formula makes his content easy to click and highly relevant to entrepreneurs looking for practical ideas.

What is Alex Hormozi’s upload schedule?

Alex Hormozi uploads at an average rhythm of about 1.3 videos per week. Alex Hormozi’s channel is not a daily-posting channel; instead, it focuses on comparatively high-value long-form uploads with strong packaging. That schedule suggests a quality-over-quantity approach, with each Alex Hormozi video designed to stand on its own as a business lesson or a story-driven challenge. The consistency helps the channel stay active while keeping the content polished and audience-friendly.

What controversies is Alex Hormozi known for?

Alex Hormozi is not primarily known for a single defining controversy in the way some internet creators are, but he does attract debate because his advice is direct, aggressive, and highly results-oriented. Alex Hormozi’s business content can prompt disagreement from viewers who dislike strong opinions on sales, pricing, and growth. As with many large personal brands, some discussions around Alex Hormozi involve skepticism about business claims, audience expectations, or the intensity of his advice. For a public profile, it is best to stick to verified facts and avoid speculation.

What channels are similar to Alex Hormozi?

Channels often compared with Alex Hormozi include GaryVee, Codie Sanchez, Patrick Bet-David, Iman Gadzhi, and Jordan B. Peterson. Alex Hormozi fits into a broader category of ambitious, founder-led education channels that blend business strategy with personal development. Viewers who like Alex Hormozi usually also enjoy creators who teach entrepreneurship, confidence, sales, and self-improvement in a direct style. The comparison is useful because Alex Hormozi combines practical operator experience with highly packaged long-form content.

Explore More YouTube Channel Stats

Compare Alex Hormozi with other channels we track.

Statistics come from the public YouTube Data API. Engagement rate, averages and trend labels are independent calculations calculated by YTGrowAI and are not official YouTube metrics. Shorts are excluded from averages. Background information is AI-assisted and based on public sources, so verify important facts before relying on them.

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